AI Chatbots - The next BIG THING in ad revenue

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#ai #google #chatbot #innovation #technology

Google generates almost $1B/day in ad revenue…but that’s all about to change.

Perplexity.ai’s co-founder & CEO Aravind Srinivas is confident that AI chatbots will create new avenues for content discovery and engagement.

If chatbots lead the way, this will require educating advertisers on bidding strategies and ad placements.

Although AI-driven ad models might operate with lower margins, startups could thrive on positive margins, even if they are lower than the incumbents.

Who do you think will win this race, startups or Big Tech?